What counts as a conversion?

A tracked call or booking from paid traffic, logged in the dashboard. Misdials and bots are filtered before anything is billed.

I've had ads before and heard nothing.

Common, and often literal: accounts serve nothing for weeks and nobody notices. Monitoring for exactly that failure is built into what you pay for.

Fine. The £500 setup includes the landing page. You need one page that converts, not a brochure site.

Tracking and page first, ads live within 14 days of the strategy call.

It's the quiet weeks that hurt, and ads you can't check are just another bill.

Trades case studies will be published when the numbers have earned it. Same dashboard, same rules: no number, no post.

* WHAT WE PUBLISH TODAY *

Restaurant revenue, June£23,345

Dental cost per conversion£12.49

Trades case studiesWHEN EARNED

Source: ARIM client dashboards, June 2026; client Google Ads account, Jun-Jul 2026

A landing page that converts, ads that serve when someone's boiler dies at 7am, and proof of which jobs the ads brought in.

* THE LOCAL JOBS MACHINE *

1 A landing page built to convert

2 Google Ads for local, urgent intent

3 Call and booking tracking

4 Watchtower monitoring

Setup, all of the above£500

Monthly base£150

Per tracked conversion£15

A conversion is a tracked call or booking from paid traffic. Full model on the pricing page.

Misdials and bots are filtered before anything is billed.

Written report, 48 hours, yours to keep.

If you're running ads, we'll find what's leaking. If you're not, we'll show you what a first campaign would need to return to pay for itself.